Michelle Hickey - Producer/Writer

______________________________________________________________________________________________________________ PRODUCER/WRITER - FREELANCE/CONTRACTOR - JULY '99 to PRESENT Extensive production, content development and writing experience for commercials, feature films, documentaries, television programming, corporate campaigns, interactive media, and print and web collateral as well as large scale events and conferences for up to 45K attendees. KEY CONTRIBUTIONS: • Deftly experienced at shepherding projects through all facets of development, production and completion while keeping the creative and strategic teams on budget and on schedule • In-depth experience generating and managing multimillion-dollar budgets • At ease within a fast-paced environment layered with constant change • Seasoned at negotiating with and managing all personnel, elements, vendors, and suppliers • A superb ability to satisfy client and project needs with the most cost-effective and appropriate solutions • Strong leadership, management and interpersonal skills • A flawless history of delivering projects on time and under budget • Advanced writing and editorial skills • Experienced with clients in a wide variety of industries • Highly organized, self-motivated and thrives on a challenge • Extensive experience with guilds/unions and talent including DGA, WGA, SAG, AFTRA and Equity RECENT PROJECTS: DIGITAL SIGNAGE/MEDIA PRODUCER, DREAMFORCE, ’09, ’10, ’11 & ’12 - the production lead for the campus-wide digital signage/media including corporate messaging and branding, sponsor and partner digital presence, customer testimonials, promos, agendas, special event animations, and attendee recognition all scaling to meet the needs of an event that grew from 15k attendees to upwards of 45k over four years. Such growth required developing and deploying new production processes and pipelines as well as technology and hardware in addition to vendors and staff. PROGRAM MANAGER, CUSTOMER SUCCESS, KXEN - led the 13 month evolution of the customer success program growing it by 250 percent while simultaneously producing/creative directing the ‘11 Americas & Asia-Pacific User Conference, regarded as KXEN’s most successful event. In addition, participated in each phase of the rebranding efforts from logo to website, as well as the printed and eBook publications of InfiniteInsight Customer Success, an encyclopedia of 40 outstanding customer case studies. SEGMENT PRODUCER/WRITER, THIS NEW HOUSE - a TV series by the producers of THIS OLD HOUSE in conjunction with and currently airing on the DIY NETWORK. Conceived of and executed 11 segments for the EMMY nominated series. WRITER, SALESFORCE.COM, 100 STORIES YOU NEED TO KNOW - an encyclopedia of customer success stories for Salesforce.com. Form factor - two printed volumes and companion eBooks. SEGMENT PRODUCER/WRITER/DIRECTOR, SHOETUBE.TV - a web-based fashion-forward new media site produced by Powderhouse Productions, whose credits include countless high-profile projects for Discovery, The History Channel, TLC, National Geographic and PBS/Nova. Conceived of and executed 14 episodes, which received the most views and highest ratings. DIRECTOR OF PRODUCTION & CURATOR OF SPECIAL EXHIBITS, WEST COAST GREEN* 2008 - led the simultaneous development and execution of the 1600+ sqft Harbinger show house and the surrounding 1200+ sqft show gardens as well as participated in every phase of the 68-page conference catalog, the 24-page tradeshow guide and the conference signage. Additional contributions included the curation and installation of the Innovation Pipeline, which featured 47 green and clean-tech exhibits, as well as the Greenage Wasteland - a 850+ sqft xeriscape garden accented by entirely recycled hardscape materials. Efforts also included resourcing and facilitating PV to the San Jose Convention Center to power the show house, the Innovation Pipeline, the SunEdison City Tour for Solar and the San Jose Civic Auditorium that served as the venue for keynote speakers Jerry Brown and Vice-president Al Gore. *West Coast Green is a leading conference and expo dedicated to green innovation, building, design and technology. The 3-day conference presented 400+ exhibitors and 90+ speakers to 10,000+ attendees, with media outreach to over 30+ million. SELECT CLIENTS: Salesforce.com, KXEN, Scripps Network/DIY/This New House, Edelman Productions, George P. Johnson Experience Marketing, Powderhouse Productions, Jack Morton Worldwide - San Francisco, New York, Chicago and Los Angeles, The Film Connection, Simon & Schuster/CCC/Pearson Digital Learning, Toys 'R' Us, The Rotter Group, Jakks Pacific, Playmates Toys, Play Along Toys, Amgen, Immunex, Lifescan, Chiron, Siemens, SAP, Apple, Hewlett Packard, The Gap, Revival Lighting, Banana Republic, Autodesk, DRGM, Rose-Glenn Agency, Innerwest Advertising, The Kenwood Group, Deutsch Advertising, DDBO Seattle, Sandbank & Partners, Electronic Arts, MGM Interactive, And Now..., Atlantic Records, Chrysalis Records, InVision, Pederson Media Group, Group X, Halpern Productions, Carabineer Communications, The Good Company, Pro Film & Video, Sock 'em Dog Productions, Microsoft, Early Autumn Productions, The Landsburg Company, KTVU/FOX, Golden Fried Productions, Earthquake Prod., VCAT, and Prophet Entertainment. ADDITIONAL EXPERIENCE ______________________________________________________________________________________________________________ PRODUCTION MANAGER, JACK MORTON WORLDWIDE, SAN FRANCISCO, CA - FEBRUARY ‘96 to JULY ‘99 • Managed regional, national and international projects from concept through post-production • Created and managed project budgets as well as departmental budgets • Collaborated on projects involving film, video, staging, multimedia and print collateral • Managed the internal graphics and video post-production departments • Negotiated with and managed all external resources and vendors ASSOCIATE PRODUCER, HPTV, PALO ALTO, CA - AUGUST ‘94 to JANUARY ’96 • Supported a wide range of projects through all aspects of development, production and post-production • Projects included film, video and interactive satellite broadcasts as well as computer and cel animation • Developed, managed and negotiated with all external resources and vendors OPERATIONS COORDINATOR, NBC AFFILIATE/KRON, SAN FRANCISCO, CA - AUGUST ‘92 to AUGUST ’94 • Scheduled in-house facilities as well as union and non-union personnel • Functioned as the liaison between Operations and Programming • Managed the flow of all programming material, and processed and disseminated broadcast reports • Accrued departmental financials AWARDS & RECOGNITION ______________________________________________________________________________________________________________ Writer - FAMILY DYNAMICS - Disney Writing Fellowship, Finalist, 2008 Writer - A GRAND COMPLICATION - Chesterfield Screenwriting Competition, Semifinalist, 2003 Writer - DEFENDING MY LIFE - Sloan Film Summit, Writer/Script, 2002 Writer - DEFENDING MY LIFE - Notable mention: Variety - January 9, 2002 Writer - DEFENDING MY LIFE - Notable mention: The Hollywood Reporter - January 9, 2002 Writer - DEFENDING MY LIFE - Alfred P. Sloan Fellow, 2001- Writer - LEO RISING - Nuyrecian Screenplay Competition, Finalist, 2001 Writer - NYU/Tisch Merit Scholarship, 2001- Writer - LEO RISING - NYU/Tisch Screenplay Festival, Winner, 2000 Writer - BIG DUKE - NYU/Tisch Festival of New Works (Plays), Finalist, 2000 Writer - NYU/Tisch Merit Scholarship, 2000 & 2001 Producer/Writer/Director - BRINGING INFORMATION DOWN TO EARTH - Telly Award, 1997 EDUCATION ______________________________________________________________________________________________________________ NYU - Tisch School of the Arts - MFA, Dramatic Writing, 2001 UCLA - School of Theater, Film & Television, Professional Program - Writing for Children’s Animation, 2000 UCLA - School of Theater, Film & Television, Professional Program - Writing a Feature Thriller, 1999 USC - School of Cinema & Television, Professional Program - Producing a Feature, 1998 USC - School of Cinema & Television, Professional Program - Screenwriting, 1998 SFSU - School of Film & Television - BA, cum laude, Communications & Marketing, 1992 PROFESSIONAL ORGANIZATIONS ______________________________________________________________________________________________________________ Girls Write Now/NYC Writing Program • New York University/Tisch GSO • Women In Film, Seattle & San Francisco Step Up, Los Angeles • FAF, San Francisco • IFP, Los Angeles & Seattle ADDITIONAL ASSESTS ______________________________________________________________________________________________________________ Proficient on Mac & PC platforms with Word, Excel, Acrobat, Final Draft, SiteMaker and Movie Magic Familiar with Illustrator, PowerPoint, Photoshop, HTML and Final Cut Experienced with a wide variety of film and video equipment

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