Michelle is a seasoned TV and film producer, as well as an Alfred P. Sloan Fellow and a Chesterfield semifinalist with an MFA in Dramatic Writing from NYU/Tisch. Clients include Scripps Network/DIY/This New House with Kevin O’Connor and Amy Matthews, Powderhouse Productions/Shoetube.tv, MGM Interactive, Electronic Arts, FOX/KTVU, NBC/KRON, Deutsch Advertising, Jack Morton Worldwide, George P. Johnson Productions, Elgin DDB, Sandbank & Partners, Simon & Schuster, Chrysalis Records and Atlantic Records. Credits span diversified national and international projects including scripted and non-scripted television, commercials, music videos and feature films, which include all film and tape formats as well as CGI and cell animation. RECENT PROJECTS: DIGITAL SIGNAGE/MEDIA PRODUCER, DREAMFORCE, ’09, ’10, ’11 & ’12 - the production lead for the campus-wide digital signage/media including corporate messaging and branding, sponsor and partner digital presence, customer testimonials, promos, agendas, special event animations, and attendee recognition all scaling to meet the needs of an event that grew from 15k attendees to upwards of 45k over four years. Such growth required developing and deploying new production processes and pipelines as well as technology and hardware in addition to vendors and staff. PROGRAM MANAGER, CUSTOMER SUCCESS, KXEN - led the 13 month evolution of the customer success program growing it by 250 percent while simultaneously producing/creative directing the ‘11 Americas & Asia-Pacific User Conference, regarded as KXEN’s most successful event. In addition, participated in each phase of the rebranding efforts from logo to website, as well as the printed and eBook publications of InfiniteInsight Customer Success, an encyclopedia of 40 outstanding customer case studies. SEGMENT PRODUCER/WRITER, THIS NEW HOUSE - a TV series by the producers of THIS OLD HOUSE in conjunction with and currently airing on the DIY NETWORK. Conceived of and executed 11 segments for the EMMY nominated series. WRITER, SALESFORCE.COM, 100 STORIES YOU NEED TO KNOW - an encyclopedia of customer success stories for Salesforce.com. Form factor - two printed volumes and companion eBooks. SEGMENT PRODUCER/WRITER/DIRECTOR, SHOETUBE.TV - a web-based fashion-forward new media site produced by Powderhouse Productions, whose credits include countless high-profile projects for Discovery, The History Channel, TLC, National Geographic and PBS/Nova. Conceived of and executed 14 episodes, which consistanly recieved the most views and A web-based fashion-forward new media site produced by Powderhouse Productions, whose credits include high-profile projects for Discovery, The History Channel, TLC, National Geographic and PBS/Nova. Conceived of and executed 14 episodes, which consistanly received the most views and highest viewer ratings. DIRECTOR OF PRODUCTION & CURATOR OF SPECIAL EXHIBITS, WEST COAST GREEN* 2008 - led the simultaneous development and execution of the 1600+ sqft Harbinger show house and the surrounding 1200+ sqft show gardens as well as participated in every phase of the 68-page conference catalog, the 24-page tradeshow guide and the conference signage. Additional contributions included the curation and installation of the Innovation Pipeline, which featured 47 green and clean-tech exhibits, as well as the Greenage Wasteland - a 850+ sqft xeriscape garden accented by entirely recycled hardscape materials. Efforts also included resourcing and facilitating PV to the San Jose Convention Center to power the show house, the Innovation Pipeline, the SunEdison City Tour for Solar and the San Jose Civic Auditorium that served as the venue for keynote speakers Jerry Brown and Vice-president Al Gore. *West Coast Green is a leading conference and expo dedicated to green innovation, building, design and technology. The 3-day conference presented 400+ exhibitors and 90+ speakers to 10,000+ attendees, with media outreach to over 30+ million.

Screen shot 2012-11-07 at 4.13.15 PM

WRITER, KXEN, INFINITEINSIGHT CUSTOMER SUCCESS - an encyclopedia of 40 outstanding customer success stories. Form factor - a printed volume and companion eBook.

You are viewing the text version of this site.

To view the full version please install the Adobe Flash Player and ensure your web browser has JavaScript enabled.

Need help? check the requirements page.


Get Flash Player